As a Creative Director, I do more than dream up concepts and present them to clients. I oversee almost all aspects of the design and production process, getting hands-on and providing leadership, management and consultancy.
If you want your brand guided to a premium level and expanded creatively and professionally, my qualified experience, honed skills, and leadership can take you there. If you need a visionary who has worked with and inspired creative teams and has the ability to shape communication strategy from start to finish, I’m your Director. I have been creating and implementing innovative brand and marketing strategy for over 25 years and I’m still creating.
Thank you for visiting me here. Please explore my site to get to know me more and contact me anytime.
The ongoing and rapid development of digital technologies, coupled with the diversity of information being consumed on the web, has resulted in a demand for creative leaders to be involved in their businesses in order to stay ahead. Through my experience, I have found this requires vision, innovation and agility, as well as consistent investment in the skills and talent that will drive creative business success.
Identity + Naming
Branding + Messaging
Video + Motion
UX Strategic Design
Art direction brings clarity and definition to my approach. It helps the work convey a specific message to a particular group of people. Art direction combines art and design to evoke a cultural and emotional reaction. It influences movies, music, websites, print media everything we interact with. My design objective is precision, technique, and style. My art direction is about the brand and the emotion that is evoked through the power of design.
The management juggling act only gets more complicated as your business grows. I have streamlined my operations and processes through many years of directing creative teams. I use cloud-based systems that track the team’s workflow with integrated tools that manage revisions and clients feedback, and manage every step of the production process. I also oversee all the project resources and assets, creative briefs, estimates, proposals, and tasks so you can concentrate on your business.
Creative Project Management
Print, Digital, Video + Content Production
Packaging Art Production + Management
Brand Style Guide Publishing
Digital Asset Management
Do you have goals for your brand but don’t know where to start? A fresh creative perspective is what’s needed. I’ll do an analysis, listen to your objectives, and recommend an approach.
If you work in your business and not on your business, your business won’t progress. Management of resources and delegating talent is the key to progress. When I manage, your can work on your business.
Communication is the backbone of achieving a successful outcome. Being able to communicate direction is essential. As a director for creative teams and creative business’, I have never stopped fine-tuning my communication skills.
Graphic designers are not the same as experiential designers. Through my experience I have learned that it doesn’t stop with good design. A brand’s promise has to follow through to earn trust.
I have been fortunate to be able to produce everything that I create, be it a short film or packaged product. Genius is in the details – a good producer knows this and can get it done.
Since a child, I can remember creating. Anyone can be an artist and anything can be art. I call myself a multi-disciplined artist because I create from my passion.